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new group Li Jinchang: Enlighten buy Da Yi puts random archives of stool of of
From;  Author:Stand originally
  

Industry of brand of implementation tire nation and those who participate in cycle racing career is double win
-- special interview Li Jinchang of new tire general manager

Created in Chinese Taiwan 1967 the example that can of group of new rubber industry calls Chinese nation tire the brand, this tire generation that starts by 200 employee is versed in enterprise, had become one of tire companies with the most well-known whole world through development of 30 years, from sale the rank occupied the whole world 2007 the 12nd. And from 1989 Majisi (after brand of tire of MAXXIS) high end founds, car, bicycle, autocycle includes very quickly in the whole world inside the brand that relevant market grows to expand latent capacity to be provided most. new balata (China) limited company held water 1993, offspringed formally in Jiangsu 1997 hill put into production. The company is at present single produce can have achieved 14 million / year, it is China the largest tire sheet produces manufacturer.

Be in China, new balata (China) limited company issues Ji Si of Ma of high-grade tire brand with the banner (MAXXIS) participates in cycle racing to move, had begun thorough collaboration in a lot of domain such as cross-country contest, tensile contest. On June 2, first tensile motorcade with name of crown of Ma Ji Silun -- motorcade of tire pulling force is in Majisi formally countrywide pulling force surpasses Shanghai station to appear, and be over with outstanding achievement surpass, caused the attention that domestic numerous media and car confuse. Is swift and violent growing backside having Ma Jisi tire what kind of story? What kind of cycle racing strategy is Ma Jisi tire having?

Recently, net of Chinese racing bicycle was interviewed Li Jinchang of new tire general manager. The company that humorous to one wises and farsighted and thering is no lack of so better and he runs, as the ceaseless development that cover, the brain that imprints already deeply into me about ethical industry sense of responsibility and the concept that share sense of responsibility of cycle racing society -- the tire brand that new balata enough makes an influence China count ten million racing bicycle to confuse affection to consume.

Motorcade of tire pulling force attends Majisi formally 2008 countrywide rally

Net of Chinese racing bicycle: Li Zong, introduce please new balata (China) relevant circumstance.
Li Jinchang:
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